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Boat Outfitters

Supercharge Your Site with Hyvä

Improving Speed, Performance, and User Experience
BoatOutfitters, a leading provider of marine accessories and custom boat parts, turned to Kadro for a front-end transformation that would take their Magento site performance to the next level. Despite investing heavily in optimizing their existing Luma theme implementation, improvements remained modest and hard-won.

In late August 2024, Kadro helped BoatOutfitters make the switch to the Hyvä Theme—a modern front-end alternative purpose-built for performance and flexibility. The results were immediate and substantial.

Results That Matter
BoatOutfitters saw dramatic improvements across both technical performance and business metrics with the deployment of Hyvä:
sales increase

Core Web Vitals Performance:

  • Mobile PLP: Score improved from 8 to 64
  • Mobile PDP: Score improved from 17 to 54
  • Mobile Home Page: Score improved from 27 to 58
  • Average Score Gains: +40 on Mobile, +31 on Desktop
  • 92% of all site URLs now pass CWV thresholds
digital wallet use increase

Conversion Rates Increase:

  • Organic Search: +217% (1.25% → 3.96%)
  • Paid Shopping: +236% (2.72% → 9.14%)
  • All Channels: +122% (2.2% → 4.89%)
tru zip positioned for growth

Super Fast Page Load Speeds

  • Lighter frontend stack powered by Tailwind CSS and Alpine.js significantly reduce load times across the board.
Google Search Console’s 28-day moving average shows a stark transformation in early September. As legacy Luma data dropped off, the benefits of Hyvä’s optimized frontend became fully visible. Virtually all performance-related metrics turned green—literally and figuratively.

See How Your Magento Site Stacks Up.

Get a free performance audit, including competitor analysis and a roadmap to improved Core Web Vitals and higher conversions.
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ACHIEVE SUCCESS WITH KADRO + HYVA

Kadro Solutions: Your Hyvä Implementation Experts

Our team of certified Adobe Commerce developers has a proven track record of successfully implementing Hyvä solutions for a wide range of businesses. We’ll work closely with you to understand your specific needs and goals.

After conducting a comprehensive audit of your Magento implementation, we will develop a customized Hyvä implementation plan that delivers exceptional results.

Why Hyvä?

Kadro offered BoatOutfitters a modern Magento experience with Hyvä Theme, providing a complete upgrade in frontend technology and design:

  • Mobile-first design with exceptional responsiveness across devices
  • Modern UI module library built for modular development and fast iteration
  • Intuitive, user-centered design with a clean and contemporary feel
  • One-time license cost with no recurring fees
  • Active open-source community driving regular innovation and support
  • SEO-friendly architecture leads to faster load times and improved visibility

By making the move to Hyvä with Kadro’s Magento expertise, BoatOutfitters now delivers a faster, more engaging shopping experience—while enjoying better site performance, stronger conversion rates, and a modern foundation for future growth.

KEY BENEFITS OF HYVÄ

Blazing-fast Performance

Hyvä significantly reduces page load times, resulting in a smoother, more enjoyable shopping experience for your customers. With Hyvä Theme, you can see PageSpeed Insights scores increase 2x to 3x compared to the Luma theme. To learn more, visit https://hyva.io/.
Lightweight: Alpine.js used for efficient and fast load times.
Minimal dependency on external JavaScript libraries.
Integration with Tailwind CSS styling.
Improved caching and rendering techniques to ensure quicker page loading.
Improved Core Web Vitals
Hyvä helps your site meet Google’s Core Web Vitals standards, boosting your search engine rankings and driving more organic traffic.
Enhanced User Experience
Hyvä’s clean, modern design and intuitive navigation create a more engaging and user-friendly shopping experience.
Hyvä UI Module Library
Integration with Tailwind CSS styling provides a modular architecture for pre-defined UI components, enabling easier and more efficient development of user interface elements.
Adobe Commerce Support
Hyvä Enterprise provides support for Adobe Commerce’s features. Hyvä Edge provides support for Adobe’s advanced EDS architecture.
Increased Conversion Rates
A faster, more user-friendly site leads to higher conversion rates and increased revenue.
Reduced Development Costs
Hyvä’s streamlined architecture simplifies development and maintenance, saving you time and money.

Ready to supercharge your Magento or Adobe Commerce site with Hyvä?

Connect with us today for a complimentary consultation and discover how Hyvä can transform your online business.
Contact Us for a Free Consultation