by Chris Cowles | Aug 19, 2021 | eCommerce Trends, Magento Thought Leadership, Other-Miscellaneous
Kadro Solutions Garners Dual Recognition from Clutch as a 2021 Top B2B Company and as the Leading eCommerce Developer in North Carolina eCommerce continues to accelerate at a rapid pace driven by diverse business, technological, health and social factors. It is one of...
by Chris Cowles | Jun 24, 2021 | Magento Thought Leadership
With new restrictions on the horizon that will impact online marketing and advertising, what’s a retailer to do? One thing we can count on in digital commerce as marketers is the change that is frequently driven by technology and the ever changing rules and...
by James Bruner | May 26, 2021 | Magento Thought Leadership
Google Tag Manager (GTM) has become an incredibly powerful tool in eCommerce when it comes to tracking user behavior, gathering analytics, tracking affiliate activity, and user testing. Over the years I’ve watched the platform and technology grow beyond the original...
by Logan Wilkerson | Apr 27, 2021 | Magento Thought Leadership, Other-Miscellaneous
Introduction In building an eCommerce site, it is easy to overlook and dismiss some of the physical connections a website has to the real world. However, as a software engineer responsible for the site’s success, it is extremely important to do so. Every catalog page...
by Chris Cowles | Apr 14, 2021 | eCommerce Trends, Magento Thought Leadership
Answer: Loyalty! Regardless of the type of commerce you engage in, B2B or B2C or both, and whether you are online exclusively or omni-channel, something you can’t live without in 2021 are strategies and tactics aimed at maximizing customer retention and loyalty. There...
by Chris Cowles | Apr 1, 2021 | Magento Thought Leadership, Webinars-Webcasts
Segmenting your data plays an important role in defining and understanding your target audiences. It allows you to identify the right customers for your products and services, keeping your marketing relevant and effective. In this dotlive program, dotdigital marketing...
